As a puppy raiser for Guiding Eyes for the Blind, Ally dedicated four years to raising and training service dogs. One of these dogs, now partnered with Ethan, continues to make a life-changing impact.

See Their Story!

Fueled by a lifelong frustration with the lack of quality, affordable, and inclusive products for dogs, Ally has observed little progress in the dog product industry over the past 20 years. She has seen neglect go unchecked and poor-quality products persist, despite raising over eight dogs throughout their lifetime.

With a background in national canine training and a deep appreciation for the importance of multi-breed understanding, Ally brings a unique perspective shaped by personal experiences, including living with complex PTSD. Their mission is to create a brand that not only reflects these values but empowers pet owners to choose products that prioritize safety, quality, and inclusivity.